For all you REGULAR readers of rAVe ProAV Edition out there, hopefully you enjoyed another opinion-packed issue! For those of you NEW to rAVe, you just read how we are — we are 100% opinionated. We not only report the news and new product stories of the ProAV industry, but we stuff the articles full of our opinions. That may include (but is not limited to) whether or not the product is even worth looking at, challenging the manufacturers on their specifications, calling a marketing-spec bluff and suggesting ways integrators market their products better. But, one thing is for sure, we are NOT a trade publication that gets paid for running editorial or product stories. Traditional trade publications get paid to run product stories — that's why you see what you see in most of the pubs out there. We are different: we run what we want to run and NO ONE is going to pay us to write anything good (or bad). Don't like us, then go away — unsubscribe! Just use the link below. To send me feedback, don't reply to this newsletter – instead, write directly to me at [email protected] or for editorial ideas: Editor-in-Chief Sara Abrons at [email protected] A little about me: I graduated from Journalism School at the University of North Carolina at Chapel Hill (where I am adjunct faculty). I've been in the AV-industry since 1987 where I started with Extron and eventually moved to AMX. So, I guess I am an industry veteran (although I don't think I am that old). I have been an opinionated columnist for a number of industry publications and in the late 1990s I started the widely read KNews eNewsletter (the first in the AV market) and also created the model for and was co-founder of AV Avenue – which is now known as InfoComm IQ. rAVe Publications has been around since 2003, when we launched our original newsletter, rAVe ProAV Edition. Everything we publish is Opt-in — we spam NO ONE! rAVe ProAV Edition is our flagship ePublication with what we believe is a reach of virtually everyone in the ProAV market. rAVe HomeAV Edition, co-published with CEDIA and launched in February 2004, is, by far, the largest ePub in the HomeAV market (we blow away ANY other Publication in the high-end home AV market. We added rAVe Rental [and Staging] in November 2007, rAVe ED [Education] in May 2008 and then rAVe DS [Digital Signage] in January 2009. You can subscribe to any of those publication or see ALL our archives by going to: https://www.ravepubs.com To read more about my background, our team, and what we do, go to https://www.ravepubs.com Back to Top
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rAVe contains the opinions of the author only and does not necessarily reflect the opinions of other persons or companies or its sponsors. | 
Today, we continue our three-part series of InfoComm issues for rAVe ProAV Edition. Last week, we sent 
