Rants & rAVes — Episode 1495: Inside InFocus’ ProAV Strategy

I caught up with Eric Lookenott to talk about how InFocus is evolving its approach to the ProAV market — and where it’s putting real focus right now. We got into the shift toward dvLED, projection and collaboration, what partners are actually asking for and how the company is thinking about engagement.
We also talked about what’s driving demand today, where AI might realistically fit into workflows and what integrators should expect moving forward. If you’re trying to understand how InFocus is positioning itself in today’s market — and whether that aligns with what you’re seeing in the field — this gives you a pretty clear picture.
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