I was inspired to write this blog by this short, 10-second video:   At first, this video appears to be just a crazy mix of Euro-tech hip-hop and a bad videographer. But as I watched it over and over and over, something just grabbed me. And what it was may surprise you. This video is […]

By Misty Chalk BrightSign The signage market is projected to reach nearly $100 billion over the next decade, with digital signage leading that growth. Demand for dynamic content, flexibility, interactivity and engaging experiences is reshaping how organizations think about signage. What was once a static information tool has evolved into a dynamic platform that can […]

I’m back for another LAVNCH WEEK recap — did you miss me? If you missed out on Experiential Tech Day, you REALLY missed out because the sessions were fantastic, especially the “Crafting Immersive Journeys: Experience Design in the Audiovisual Realm” panel. Our presenters brought their A-game, sharing insights that gave us a clear look into […]