ISE 2026 is rapidly approaching, flights are being booked, stands designed and products finalized. This scramble can make the weeks leading up to Barcelona a blur, and it’s easy to get lost in the sheer size and number of exhibits at ISE.

This is where we step in.

At rAVe [PUBS], we’ve compiled a short list of companies we’ll be watching at ISE, “Ones to Watch” if you will. This list is by no means exhaustive, but be sure to look out for Sony, SiliconCore, ProjX360 and PlexusAV on the floor in Barcelona. With new products and upgrades to others we know and love, you won’t want to miss these stands.

Sony

Sony will be highlighting its new Crystal LED S Series and the BRAVIA BZ-P Series, with ISE being the first public debut of these products.

Chris Mullins, Sony Europe’s head of B2B BRAVIA product marketing, said the new BRAVIA series combines hardware and software to provide superior image quality and that the Crystal LED S Series allows for high visibility in bright environments.

“In combination, the breadth and versatility of our enhanced offering means that we have the right choices to address common requests, support varying budgets, provide a range of options, and ensure consistency,” said Mullins of the new releases.

The new BRAVIA line consists of 16 redesigned models. With a focus on sustainability, the models will range from 43 inches to 85 inches and reduce power consumption.

“Sustainability continues to be a guiding principle for Sony’s Professional Displays and Solutions business,” Mullins said. “In the new BRAVIA BZ-P Series, recycled plastic usage has more than doubled, with Sony’s very own recycled plastic SORPLAS comprising up to 43% of total plastics. The new product range also has up to 31% lower power consumption than the BZ-L Series, enabling a significantly reduced cost of ownership over the product lifetime.”

ProjX360

Also, be on the lookout for ProjX360 in Barcelona. ProjX360 is updating to include new location-based technology designed to treat projects as real-world locations, allowing every part of a project to live in one place.

Doug Greenwald, ProjX360’s CEO and founder, said that attendees should stop by its stand to see how ProjX360 replaces fragmented tools with one powerful platform.

“A true project management platform like ProjX360 connects sales, design, inventory, field execution, service and financials into one continuous workflow. When integrators know how to use a system like this, they don’t just track jobs — they gain real-time visibility into margins, timelines, and performance across every location and client. The result is fewer mistakes, faster delivery, stronger aftercare, and a business that can grow without losing control,” said Greenwald.

The company also hopes to address a gap it sees in AV integration: the disconnect between project delivery and financials. It will debut accrual-based invoicing soon, tying revenue recognition, project progress and billing directly into what’s happening in the field.

SiliconCore

SiliconCore is unveiling its new mobile, all-in-one LED display this year at ISE. Marketing director Johanna Ocampo said this is a significant milestone for the entire dvLED market. The product is built on SiliconCore’s new Iris 0.78mm pixel pitch platform.

Also on display will be SiliconCore’s Enlighten COB LED display. At ISE, the display will be mounted on TRAK-KIT’s Super TRAK-KIT System. This means that in workplace environments, displays can be switched between landscape and portrait, or be retracted completely.

“While many COB displays showcased at ISE may focus on pixel pitch or aesthetic design, Enlighten and SiliconCore’s full product line combines advanced engineering with meaningful sustainability gains, high brightness at low greyscale, and a longer operational lifespan exceeding 100,000 hours,” said Ocampo.

The products on display are designed to reduce energy consumption, which SiliconCore said is as much a sustainability goal as it is a core design principle.

“For end users, this translates directly into protecting their investment, with lower operating costs and improved total cost of ownership. Whether in corporate spaces, broadcast studios, or premium public venues, our commitment to power efficiency helps our partners deliver better experiences with a smaller environmental footprint,” said Ocampo.

PlexusAV

Last but certainly not least of our companies to watch at ISE is PlexusAV.

The company said that ISE comes at a time of rapid expansion. Portfolio additions include new IPMX solutions, HDBaseT 3.0 products and networked audio.

The IPMX ecosystem on display includes the debut of the P-AVN-4E and P-AVN-4D as ultra-low-latency JPEG-XS encoder and decoder, and the new USB-C one-cable connectivity with the ChargeLink.

“Our booth shows how our products and ecosystem work in practice as it’s the backbone of what attendees will see displayed,” said Tommy Tran, PlexusAV’s marketing manager. “Attendees can see ultra-low latency JPEG-XS and H.264/265 video side-by-side, USB and KVM workflows, simple one-cable connectivity, and networked audio—all working together. It’s a clear, hands-on look at how to build a modern IPMX AV over IP system without vendor lock-in or unnecessary complexity.”

Unpack, set up your stand and adjust to the time change; rAVe [PUBS] has you covered on the companies to watch at ISE 2026.