Sharp Announces New Sharp SDM Player

Sharp Imaging and Information Company of America (SIICA) and Sharp Displays Solutions Europe are introducing the upcoming Sharp SDM Player with BrightSign Built-In System-on-a-Chip (SoC).
“Partnering with Sharp marks an important expansion of BrightSign Built-In, leveraging the SDM form factor,” said Steve Durkee, CEO of BrightSign. “By pairing Sharp’s global brand with the BrightSign solution, we’re simplifying how integrated signage is deployed and creating new growth opportunities for both organizations.”
The computing solution is designed to slide into the SDM slot of Sharpe’s professional displays. The company said the SDM form factor ensures the solution remains fully modular.
“We see great potential to support our customers through this strategic expansion of our computing portfolio,” said Mark Quiroz, senior vice president and general manager, SIICA display solutions. “This new module minimizes deployment expenses while delivering the visual excellence and operational reliability our customers demand. By partnering with BrightSign to develop an SDM-based solution, we’re marrying Sharp’s high-quality display hardware with the industry’s most trusted media player solution, a modular, future-proof approach that simplifies deployment and maximizes content impact.”
Sharp said that by integrating this technology into the Sharp ecosystem, users can benefit from professional-grade playback, CMS flexibility, streamlined installation and management and intelligent computing performance.




