Midwich and Resi Media announced a strategic distribution partnership that will expand access to Resi’s solutions through Midwich’s extensive network of systems integrators and value-added resellers across the United States.

“This partnership reflects a genuine exchange of value,” said Matthew Smith, general manager, Resi Media. “Midwich provides our partners with access to an established distribution network and the market credibility needed to accelerate our expansion into education, corporate, government, and live entertainment. In turn, Midwich’s network gains access to a patented, resilient streaming technology that its integrators can offer their customers with confidence.”

Resi said that appointing Midwich as its U.S. distribution reinforces both companies’ commitment to expanding commercial reach and delivering greater value to systems integrators and resellers nationwide. The partnership provides Resi partners with enhanced access to complementary technologies, financing options and an expanded portfolio of solutions. Resi’s video delivery technology is now available to Midwich and its network.

“We are thrilled to partner with Midwich as we enter the next phase of our channel strategy,” said Matt Groves, director of business development, Resi Media. “Midwich brings an exceptional combination of industry expertise, channel relationships, and complementary technologies that will help our partners grow and deliver even greater value to their customers. This partnership allows us to strengthen our commitment to the house of worship sector while accelerating our expansion into new customer segments. We are confident that Midwich will be an exceptional extension of the Resi team.”

Resi Media said that its Resilient Streaming Protocol (RSP) and cloud-based platform aims to help organizations deliver reliable, high-quality live and on-demand video experiences, establishing the company as a trusted provider of streaming and video delivery solutions. The company said that through Midwich’s value-added distribution model, Resi partners will now have access to the platform and a broader ecosystem of technologies, including cameras, networking solutions, storage, audio systems, displays and production equipment.

With the partnership, the companies will collaborate on strategic go-to-market initiatives designed to accelerate adoption in new industries and create additional growth opportunities for channel partners. Resi Media said that Midwich and Resi will leverage their complementary strengths to help partners deliver complete solutions.

“This partnership represents a natural alignment between two organizations focused on helping channel partners deliver exceptional experiences to their customers,” said Rich D’Angelo, executive director of business management – Broadcast for Midwich. “Resi has built an outstanding reputation within the Live Production community and has developed a highly engaged reseller network. We are excited to welcome these partners to Midwich and provide them with access to the technologies, resources, and solutions needed to grow their businesses. We also see tremendous opportunity to help Resi expand its reach into additional adjacencies that value high-quality, reliable streaming such as education, corporate, government, live entertainment, and other pro AV verticals where Midwich and our partners have established relationships and expertise.”