Monumental Sports & Entertainment (MSE) today announced a new long-term partnership naming LG Electronics USA. The partnership, aligned with ANC, will bring LG’s Direct View LED display technology throughout Capital One Arena in Washington, D.C., delivering true-to-life visual experiences for fans while supporting the arena’s next generation of entertainment, operations and hospitality.

Under the partnership, LG will power experiences at the arena, including new exterior LED displays, interior LED and television displays throughout the venue, digital displays across the new business and conference center as well as the new “Visibowl” digital display.

The new LG-powered Visibowl at Capital One Arena will aim to reimagine how fans experience live events by replacing traditional concourse walls with over 500 feet of immersive digital displays. This aims to allow fans to stay connected to the action as they move throughout the arena.

“The New Capital One Arena is undergoing the most significant transformation in its history, with technology playing a central role in redefining the fan experience,” said Jim Van Stone, MSE president of business operations and chief commercial officer. “LG’s industry-leading innovation and commitment to delivering exceptional visual experiences make them an ideal partner as we build a venue that sets a new standard for sports and entertainment in our nation’s capital.”

The MSE partnership with LG Electronics includes the “LG Collective”—a new premium seating destination for Washington Wizards and Washing Capitals games debuting at the start of the 2026–27 season—which will become a featured gathering place at the transformed Capital One Arena. The LG Collective is located on the arena’s District Level and is designed to bring fans together before, during and after events with views into the bowl and seats connected to the space.

The destination will combine an upscale lounge and bar, with all-inclusive food and beverage offerings and integrated club seating with a variety of LG innovations creating a dynamic experience.

“By partnering with Monumental Sports & Entertainment and ANC, LG is helping to shape the next era of the fan experience in the Nation’s Capital,” said Don Kwack, president and CEO, LG Electronics North America. “Our collaborations with Capital One Arena and other top venues nationwide demonstrate how LG display technology can elevate virtually every touchpoint in an arena. Through this partnership, concertgoers and fans of the Capitals, Wizards, and Mystics will enjoy a unique, connected experience—led by the incredible new Capital One Arena Visibowl powered by LG display technology.”

ANC will oversee the integration, implementation and ongoing service of the new display systems.

“Capital One Arena’s dramatic transformation showcases what can be achieved when great partners come together with a shared commitment to innovation,” said ANC president and CEO Jerry N. Cifarelli. “LG’s technology platform, paired with ANC’s best-in-class integration and game-day content expertise, will deliver sports fans and concert goers a dynamic digital experience across every level of the venue.”